Friday, February 10, 2017
Learning all the different social media platforms is a challenge - no doubt. Then just when you get the hang of it, something changes and now you have to figure this out too. Research takes time. It is a key component in any business. Often times, you find information that appears to be of value only to be outdated or not as beneficial as you had hoped or needed it be. Time is important to us all, so we compiled a list of #Hashtags for you to use TODAY in your Instagram Marketing.
As you can see these popular posts have been used over a million times. These numbers were from one month ago. The numbers of posts that have used these specific hashtags has increased - dramatically. You will see the amount from January 10, 2017 and the amount from today, February 10, 2017. Proving the power of hashtags. The numbers will only increase! Adding these to your posts can help new followers find you fast!
30 is the limit, but we recommend using eleven or twelve hashtags. Analyze your own data to see what works best for you. If using all 30 hashtags is creating fantastic results, keep rocking that! If you are not seeing the results you think you should have, changing it up may be something to consider. Hashtags are only part of the Instagram game!
Whether you use any from our list or create a list of your own, placement is important. We have seen better results with adding only one to three hashtags with the text and then adding spaces (maybe with a symbol) to push down your other tags so not to over crowd the post. This makes it easier for viewing when scrolling through the feed. More professional appearance. Adding a second set of hashtags in the comments also works. However, be prepared. Have a list ready to go on your phone in your notes/memos, etc. Copy them and be ready to add them as soon as you hit share!
Tips: Spread out your text in manageable chunks makes it easier to read. *Add emoji's with hashtags. #☺. *Use a destination for more targeting. *Don't forget to create your own hashtags that will help brand you and when others use your hashtags - they all lead back to you! It will take a bit of research but you do it, use it forever!
#livethelittlethings = 3,055,972 ~ 3,307,339
#thehappynow = 3,214,284 ~ 3, 563,173
#fromwhereistand = 3,187,551 ~ 3,280,708
#lifeisgood = 10,085,099 ~ 10,371,456
#smile = 218,398,797 ~ 221,274,135
#wahm = 1,260,675 ~ 1,349,560
#mompreneur = 1,667,108 ~ 1,813.585
#entrepreneur = 13,968,241~ 14,935,199
#entrepreneurs = 2,688,790 ~ 2,849,904
#entrepreneurship = 2,951,160 ~ 3,240,356
#entrepreneurlife =1,497,890 ~ 1,685,440
#smallbusiness = 5,181,110 ~ 5,575,250
#socialmedia = 4,474,154 ~ 4,764,060
#socialmediamarketing = 1,903,786 ~2,123,842
#womens = 1,098,351~ 1,288,539
#womeninbusiness = 1,744,195 ~ 1,884,332
#network = 1,619,4.5 ~ 1,693,845
#networking = 2,277,330 ~ 2,391,831
#networkmarketing = 1,553,880 ~ 1,648,195
#success = 19,245,416 ~ 20,143,929
#goals = 29,161,935 ~ 30,892,809
#wintertime = 2,004,419 ~ 2,256,645
#beyourself 4,495,152 ~ 4,673,257
Try these hashtags and tips and let us know your results! Connect with us on Instagram here.
To your Success,
The Wahm Addict
Thursday, January 26, 2017
As a work at home mom, we often talk about how our family benefits from making this choice. We just don't talk much about how it also benefits our pets. Particularly dogs. parents of dogs understand just how much attention and care goes into being a pet owner. There is a lot of responsibility that is required. As individuals, we know who we are but we are so much more through the eyes of our furbaby. Loving an animal brings out a side that many don't see or that we don't even realize.
My children are not the only ones who benefitted by me working from home. Our family dog, Ashes, did too. Especially in the last few months. Allow me to explain a few things so you have a better understanding of what Ashes meant to us. Ashes was a birthday gift to my older son in 2006. As a child he was bitten by a Rot/Chow. He recovered physically but emotionally, it took him years before he would even go near another dog. Our son was a teenager diagnosed with depression. Ashes helped my son through some dark times. He helped all of us through so much by just being him. Dogs know when you need support.
Through the years of me being a work at home mom, I had to make some hard choices. I knew in order to make this work, I had to make some sacrifices. I always continued to be there for my friends, but them being there for me, was not as often. I get it, everyone has a life. We all get busy, but the socializing dropped to non-existent. Everyone wanted to get together but didn't have the time. Facebook showed otherwise if you know what I mean. Not to mention, if it was important enough, you just make the time. So I decided I would rather put my efforts into my business and spending time with my family.
2016 brought many health challenges for Ashes. He turned 10 in October and we realized there was something seriously wrong. The swelling around his carpal bone increased and the anti-inflammatory medicine wasn't working. X-rays showed he had Osteosarcoma in that carpal joint and it caused the two fractures. One appeared to be a crack that would probably fuse itself but the other appeared to be destroyed. This 86lbs Lab/Shephard was going to need help but how.
My husband came up with an idea of how to make a brace for him to provide support. Yes, there are braces you can buy, but let me assure you there was not a brace that was going to work in this situation. We searched and they were not going to accommodate his issues. Since the tumor was growing at approximately 1/4 to 1/2 inch weekly, We often had to make adjustments to the one we had. It worked and he was okay with it. It didn't stop him from doing what he wanted to do.
His quality of life was the only thing that mattered. It was about him and not us. I did researched, joined Facebook groups and bought dog cancer books and through it all, I came up with a plan. Even though he was already eating good dog food (we had an order on auto-ship), we added the suggested foods and turmeric to help him fight and make him more comfortable. Cooking these special meals and medications which led to going outside approximately every two to three hours around the clock was all for him. There is no way I would have been able to keep this up if I had a typical nine-to-five job. With five of us in the home, we all helped even with work and school. I was the one constant caregiver for him because I was always at home. My business had to take a back seat. He was a priority, just like my children.
We knew our time with him was limited as he developed yet another wound from this damn tumor. This one we knew we would not heal and disrupt his quality of life. Up until this point, we were managing the pain, he was still eating good (more than ever, playing and still wanting to get to the squirrels, especially the ones that would come to our sliding door and tease him. We now had to make that heart-wrenching decision to end his journey. We were with him in the end, because we owed him that. In my research, I also found an article that was a letter to all pet owners. It stated that when you drop off your pet and say goodbye and leave, they turn and look for you and it is heart-breaking to watch as they provide your animal with comfort in their last moments. As much as this hurts, I was glad that we were all there make him feel loved in the end.
Being a work at home mom, allowed me the time to be with him when Ashes and my family needed me. Having a job outside of the home, would not have permitted me to take time off for him or my kids. For that I am thankful. I am truly blessed for being able to have experienced this kind of unconditional love. Not everyone has this option available to them, This is just our story and how we feel. Being a work at home mom has been one of the best decisions I ever made. It wasn’t always easy, but it was the right thing for our family.
Hug your children and your pets a little longer and a little tighter because we are not promised tomorrow.
Monday, January 9, 2017
Happy 2017! Anyone else glad that 2016 is OVER?!
I am that’s for sure!
I bet you want to kick your business in high-gear and advertise but you’re just not sure where to start. Before you go jumping into something you could regret, let’s discuss this.
Sure there are big time advertising agencies, but when you are starting how, who has that kind of money for an advertising budget? Many moms are creating ways to help work at home moms get noticed online. Many are doing a fantastic job and this information does not discredit them at all. We are one of them. We want you to be informed to make your own decisions so that you don’t buy into the hype some are selling.
Let me explain. You could pay $15 for a month worth of Facebook Ladders. (Facebook Ladder: A Facebook Page makes several posts daily and includes your link and expects all who come and post their link in the comments to “LIKE” and “ENGAGE” with the featured pages) The concept is to build your page with followers that will network with you and potential buy what you are selling. Will you get more followers? Sure, but why would you follow a page, for example, a photography page in CA when you live in OH? It’s not like you are going to do business with them right? This networking event leads to many who unfollow or tag and run from the post. They place their own link but never engage with any others. That kind of marketing will only go so far and it's not real targeted followers for your business. They may like your page and even a few posts but never have any real plans to do business with you. Think about the annual cost and Is this form of advertising really helping your business? Only you can answer that!
Another option is Facebook Party/Vendor Events that lasts a few days or even a couple of weeks. Will you get sales? The normal price range that I have seen is between $10 to $25 or more per event. Will you get sales? Probably, but it does not come with any guarantees. Vendors are quick to blame organizers but it works both ways. We have found that over half of the vendors who pay to join, do not keep track of the events, participate consistently or share and invite others to help promote the event. However, there are plenty of behind the scene games that go on and if you knew what they were, you would not want to associate yourself with it.
We have offered those very same opportunities in the past. Advertising on websites/blogs have always been pretty popular. Trouble is, you are solely relying on their traffic. How can you tell how good their traffic is? I am going to give you a few tips on what to be careful of so you don’t waste any more money and time you can’t ever get back.
Stay with me here. By doing a few of these simple FREE steps before clicking that purchase button, you will know what to watch out for and put your efforts and your money that will give you a better ROI - Return on Investment.
Here are my TOP 5 Red Flags to be aware of BEFORE advertising online!
1. Research the company/person you are considering.
- Seriously, Google them! Check their credentials.
- Is there a claim of a degree or certification. Don’t just take their word that they have X amount of experience in the ABC Industry.
- How do you feel about them when you are reviewing? Comfortable? Want to know more about them? Or do you want to exit fast? Trust your instincts.
2. Does that website appear to be well put together - Easy to use, navigate, and get in
touch with them? Or does it look like someone from middle school through it together for a weekend project due on Monday? You're laughing, but you know what I mean.
- Review their SEO -Search Engine Optimization. Using certain free tools can help you see what is going on behind the scenes. Is their website hosted on a free platform like Blogspot or Wix? Do they have their own domain? These things may not sound like a big deal, but if a website has say has blogspot.com in their URL but does not redirect to their own domain, how do you know how long they are going to be around? They could be gone with your money just as soon as pay them. You can learn who actually owns the domain, check the Alex backlinks, How their traffic ranks both globally and in the USA and so much more. You can find this information on any website if you install an SEO extension to your toolbar. I have two: Open SEO Stats from Chrome and Alexa.com.
- Do they have testimonials on their website? Are they recent?
- Check their Social Media. Big numbers of likes and followers is not always a true indication of success. Some use programs to buy likes/followers and those are not real.
- Are they engaged with their audience? Are their spammers posting in the comments? That basically shows they are not paying attention to their own platforms, how can they help you?
- Are they even posting regularly or are the platforms a ghost town?
- How are the reviews? More good than bad?
3. How many businesses do they belong to at one time or how many profiles do they have on Facebook for example? Why does one need multiple? It is against Facebook Policy to have more than one profile. Just as it is also against policy to conduct business from a personal profile. So if they are going against policy, what does that say about their credibility?
- If someone is a representative of direct sales companies they belong to and are offering you advertising, how much time and dedication can they really offer you?
- Are they running a bunch of Direct Sales Groups that promote Consultant of the Month?While some of these are perfectly legit, there are numerous reports from members that group owners and admins arrange it so their businesses or those of certain people who are willing to pay to get featured more. Often times waiting for months for a turn with little or no results. Another “deal” the groups have is that you have to join their company as a rep and or purchase from your uplines website in exchange for others to buy from yours. What are you really saving?
4. Another popular option is a business directory.
- Some Facebook pages offer this as an option right on the Facebook Page but a separate app is needed. Most free apps are not visible on a mobile device. Since the majority of Facebook users access the platform from a cell phone or tablet, it is imperative to use the proper apps and they typically include a monthly fee.
- Business directory opportunities can have many different limits that can include; the allowable amount of images, text, time of exposure, placement on the website just to name a few.
- Pricing is another consideration. After careful consideration of the details listed in #2, a business owner may want to contact the website owner personally and really have an understanding of what is included before making the purchase.
- Get it in writing. This is especially true for websites/blogs that have been abandoned and have not updated their website in years! Payments are accepted but good luck talking with someone or getting your money back.
Over the years we have tried many forms of advertising ourselves. We have discussed these very topics with our clients when they approach us to advertise. These are just a few things we wanted to shine a light on so you get all the facts. We can elaborate in more detail privately with you. Just contact us at info@thewahmaddict and mention this blog post.
To Your Success,
Monday, December 5, 2016
This time of the year tests us beyond our limits without a doubt. Then when you include your business, sometimes we just want to put things off until January. If what you are doing has been working for you, keep doing what works. If not, here are a few things you may want to incorporate to make the transition smoother.
- Clean out old files. Start with emails that you may no longer need or archive them if you really don't want to chance it. Getting your inbox to zero and your emails filed will save you so much time later.
- Do the same for your computer and other electronic devices.
- Create lists. Handwrite these lists starting with what you are grateful for. Make this your longest list. Have this out in the open as a reminder for your daily entry.
- Start your vision board. Include how you see the future and all that it entails! Keep it fun!
- Handwrite your goals. Where do you see yourself this time next year? What are your short term and long term goals both personally and professionally?
- Create a Calendar for January. Start to write in the steps that will help you achieve the goals you have just written down. For example, if you want to be more structured with your blog, you may want to schedule when you write for the blog and when is the publish date. Do you want to write every Friday and publish on Monday? Schedule it on your January Calendar. This can set the stage of being more organized. If you know what your topics are, include that too. Doing this now can help you move dates around if you need to as you get closer to the beginning of the next month. You will be able to continue it month after month.
- List the pros and cons that have happened these last twelve months. This can give you an honest review of where you were and where you are now. Giving you a clear perspective of what the future holds. Do not concentrate on any of the negative. However, you do need to recognize it and so you can put it behind you.
- Analyze programs and procedures that are not working for you and find a better way to be more efficient.
If 2016 was not the best year for your business, that is okay. Don't put so much pressure on yourself that you end up with burnout and just want to quit or do something different. Take the time you need to get you back on track and with the right mindset to work your business. If you need to learn a new skill that could potentially boost your business, then research it and really consider doing it for you, not just your business. Training your brain to do something different that does not come as easily can be challenging but so worth it.
Stop and remember where you were one year ago today. Were you just starting out? You may have been nervous or even scared. You started this for a reason. Getting back to basics and why you started in the first place. Yes! You probably started because you wanted to give your family a better life. Whatever it happens to be, visit that feeling again of how you felt when you started, how you feel now and how will feel when you reach your goal! That feeling is something no one can give you. Just like the day you graduated from High School or College. That feeling of accomplishment for all your hard work has paid off. Hang on to all your successes just like that. Write about it and keep that feeling alive while you build your business one day at a time.
To Your Success,
Monday, November 21, 2016
Planning out your marketing strategy for the Holidays does take some time. If done right, it is so worth it. What is the wrong thing to do? Not doing anything at all. Using this time to get exposure can help set yourself and your business up for success in 2017. So don't skip it. If you have not started, do it today.
It doesn't have to be a huge ordeal. Taking the time out to really focus on gaining new contacts, building a relationship with people now will build trust so they come back to you because you took the time to do it. We have put together some tried and true methods that we ourselves have used. Read through our 12 Tips to Maximize your Holiday Promotions and comment about which ones you are going to try and let us know the outcome. If you have some tips you would like to add, please feel free to share those too! We are excited to see what you come up with!
- Don't try to promote items that are not selling. Give your customers your best products.
- Offer products that are not selling as a sample or freebie with purchase.
- Set dates of your sale and steps leading up to it. Be clear about last day to order to ensure products in time for Christmas. Such as Emails announcing what is coming, social media posts, create images for those posts and run ads/videos for them.
- Make sure you have enough stock to complete orders. Avoid having to much inventory that you may have to discount later.
- Have a backup plan with another vendor should you need to fill an order so that your customer does not have to wait.
- Create special offers such as Free Shipping, Free Gift Wrap with purchase, BOGO, etc.
- Encourage people to buy for more than one person on their list to save time and money.
- Offer a gift certificate if X amount is spent. Customers love these to use as cash in January and then they come back to you as a loyal customer.
- Run a contest on your Facebook page. Ask a question and the first person to answer correctly wins a prize or a discount.
- Use a holiday campaign to build your email list. Create a free like a cheat sheet or a how-to in exchange for an email.
- Host another #BlackFriday Event on another Friday in the Holiday Season. People are still shopping all the way up to the last minute.
- Hold a "12 Days of..." sale, event or contest. Give away a different prize every day, offer a different discount every day or spotlight a different product every day.
Need to get started on your Holiday Shopping List, check out our Black Friday Blowout Event on Facebook. It runs from now until December 2, 2016
Happy Thanksgiving from our Family to yours!
Linda & Gina
The Wahm Addict
Tuesday, October 4, 2016
The Wahm Addict is 3!!
We are bringing all our own specials that are only available to those who attend! Not only can you showcase your business/ here, you can score some Exclusive Deals to start your
Holiday Shopping! What kind of deals?
Have to attend the event to find out!
These deals are perfect to help you maximize your
Holiday Campaigns! This will be the last time we offer any specials for the rest of 2016! Visit the party at https://www.facebook.com/events/1249200598429333/
Meet our Vendors! Come on over and have some fun!
ACTI-LABS - Kay Neely
ALL ABOUT YOU - Mary Perrotto
AVON - Margaret Salmond
CLASSY GEM DESIGNS - Lindsay Jones
HEALTHY LIFESTYLE COACH & TEAM BEACHBODY CONSULTANT
Deb Ames Livernois
HILLTOP DESIGNS- DJ
INDEPENDENT DISTRIBUTOR FOR IT WORKS- Jen Richichi
JAMBERRY NAILS - Tammy Ferguson
KEEP COLLECTIVE - Marie Alexis Sovitsky
MAGNOLIA & VINE - Kay Neely
MARY & MARTHA - Sheri Timmons
NERIUM INTERNATIONAL - Betsy Rodgers Smith
Namaste-Nerium-Independent- Brand-Partner-Nerium-Inter national-555607784456322/ ?fref=ts
NORWEX - Wendy LaFrance
ORIGAMI OWL - Lisa Bealert
PAMPERED CHEF INDEPENDENT CONSULTANT - Jody Pollock
RODAN & FIELDS with Cheryl DeArcangelis
SCENT-SATIONS,INC. MIA BELLA CANDLES - Kristy Butts
TASTEFULLY SIMPLE - Jennifer Norton
THIRTY -ONE GIFTS - Marie Alexis Sovitsky
USBORNE BOOKS - Sanya Tragesser
YOUNIQUE - Danielle Franklin