Sometimes we all need to be held accountable. So I hope you take this post in the best way possible. With that being said, it is time for a reality check on your business. So if any of this sounds like you or someone you know, perhaps a team member hopefully this will help and bring some clarity to where you go from here. I personally like to talk to work at home moms and really get a full understanding as to what they are struggling with so I can help. We have to address the issues realistically in order to get through them to the other side. Sometimes things just have to be said I am in no way trying to make anyone go against their sponsor’s advice. Many leaders are fantastic and will do whatever they can to lead their team. All too often, I hear women explain how hard they are trying to get some guidance and it is just not there.
On the flip side, some new recruits have a huge misunderstanding about what is considered being in business. Many want so much help that is almost like they want someone to do it for them and collect the check. If that is your thought process you may be better off with the nine-to-five. It takes more than ordering business cards with your name on it and signing up to rep for a company to be in business. The facts are that most have not completed training and start recruiting immediately before they have an understanding of the company or products.
Most companies in network marketing in one form or another push new team members to hit goals right out of the gate. Everyone wants to earn back the initial investment of joining as quickly as possible and with good reason. BEFORE you sign up, ask yourself just how committed you are to do whatever it is you are being recruited for. Can you be left on your own and find your own path to make it work? Are willing to make sacrifices now to build your future?
Are you ready and willing to put in the time?
By training, I don’t just mean from your company whatever that may include. The brand you represent is already established. The brand you have to build now is YOU! The training I am referring to is personal training that includes how to market on social media, creating an email list and content to serve that list. Content does not mean pitching your business or products constantly. How can you provide value or help those on your list Learning how best to convert new followers to sales. Most company training does not cover this. You must do this on your own. are you ready and willing to put in the time?
If I still have your attention at this point then keep reading a bit longer. You have to be able to generate a flow of people coming into your own network on a regular basis. Maybe you created a group or a Facebook Business Page. It is so very important to review Facebook guidelines and get to know how all this really works. Just because you add someone to a group, it DOES NOT send them an invite. You are putting people into a group without permission. This can get you in trouble with Facebook. Ask first!
Using your personal profile to conduct business instead of creating a page will also put you at a high risk of losing your account entirely. If you did create a page for your business make sure you have it optimized properly. I can help with this but you need to plan out what you put on your page and when. Go look at your own page and if it is all just about your business and has no valuable information, quotes, images, articles or videos for your viewers to become engaged in, you should develop a new strategy. You may be doing well at this moment, but that concept won’t last long on Facebook. If your posts as being too promotional, it will never get seen so your efforts are being wasted.
Get to know your insights.
Reviewing how well your posts are doing and what types of content your audience is responding to. This will give you a great indication as to what your audience responds too. Do you know who your target audience should be or how to attract them and have your page set up to do that? On your personal profile does your section on where you work point to your page or your corporate page? Over half the profiles I visit are like this. This is all part of optimizing your business page.
Many suggest putting yourself everywhere, on every platform. That sounds great in theory but really getting to know one or two social media networks will help you so much faster! Here is something to back that fact up. Facebook has over 1.5 Billion people on. If you can get in front of a fraction of 1% of that, would it change your business? If the answer is yes, does it really matter if you are on every other channel? Yes, you should make your presence known at least have an account on each to preserve your business name. Think carefully about that too.
If you are seriously going to brand yourself, then pick a name that sounds appropriate and that includes the email and page or group names. I would love to discuss this further with you, so feel free to comment right here! Don’t forget to subscribe so you can follow our topics and join in on the discussions. If you need help with any of this, please email me at firstname.lastname@example.org
To your Success~